\Perspectives

Our perspectives

provide a deeper look into our experience, our insights and our expertise.

Capabilities

Issues

Capabilities

What-works-to-change-behavior

Capabilities

Behavioral Insights, Social Change

What Works to Change Behavior

As tempting as it may be to use the same playbook for every campaign, experienced communications...

Capabilities

Behavioral Insights

The Case for Behavioral Insights in Public Affairs

VOX Behavioral Insights helps clients: identify their audiences, understand who they are and the narratives driving...

Issues

Technology

ChatGPT: Responsibly Eliminate the Blank Page

An early lesson on how to responsibly use ChatGPT for those of us in comms....
Case-Study-Featured-Giving-Voice-to-Millions-of-Consumers

Capabilities, Issues

Advocacy, Financial Services

Giving Voice to Millions of Consumers

Following the Great Recession, the consumer finance industry faced new regulatory and legislative threats. ...
Case-Study-Featured-Mobilizing-Event-Attendees-to-Action-for-Charles-Schwab

Capabilities, Issues

Advocacy, Digital Outreach & Advertising, Financial Services

Mobilizing Event Attendees to Action for Charles Schwab

Charles Schwab’s annual, invite-only IMPACT conference brings together thousands of investment advisors. In November 2013, attendees...
Putting-Indianapolis-on-the-Map-as-a-Talent-Hub

Capabilities, Issues

Education, Social Media

Putting Indianapolis on the Map as a Talent Hub

Indianapolis needed talented leaders to help transform its struggling K-12 education system. That’s why nonprofit The...
Case-Study-Featured-Establishing-a-Global-Payments-Brand-as-a-Security-Leader

Capabilities, Issues

Financial Services, Media Relations, Technology

Establishing a Global Payments Brand as a Security Leader

Early in 2015, the payments industry was at a crossroads. Major changes were coming later in...
Case-Study-Featured-Helping-a-High-Profile-Tech-Company-Navigate-a-Data-Breach

Capabilities, Issues

Crisis Communications, Technology

Helping a High Profile Tech Company Navigate a Data Breach

In 2014, a Silicon Valley-based digital communications company contacted VOX on a Sunday afternoon after discovering...
Case-Study-Featured-Mobilizing-Teachers,-Parents-and-Stakeholders-to-Support-Assessment

Capabilities, Issues

Advocacy, Education, Media Relations

Mobilizing Teachers, Parents and Stakeholders to Support Assessment

The Partnership for Assessment of Readiness for College and Careers (PARCC) consortium, made up of 12...
Case-Study-Featured-Meet-Todays-Student-Educating-Policymakers-about-the-Needs-of-Higher-Ed-Students

Capabilities, Issues

Creative & Brand Marketing, Digital Outreach & Advertising, Education

Meet Today’s Student: Educating Policymakers about the Needs of Higher Ed Students

When we think “college students”, most of us envision 18- to-21- year-olds who are fresh out...
Case-Study-Featured-Are-You-All-in-4-Pre-k-

Capabilities, Issues

Advocacy, Education, Media Relations

Are You All-in 4 Pre-K?

Indiana is one of only 8 states in the nation without a pre-k program for low-income...
Case-Study-Featured-Leveraging-Data-and-Behavioral-Science-to-Engage-Conservative-Americans

Capabilities, Issues

Behavioral Insights, Education

Leveraging Data and Behavioral Science to Engage Conservative Americans

To further its mission of increasing education attainment after high school in the U.S., a leading...
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