What Works to Change Behavior
As tempting as it may be to use the same playbook for every campaign, experienced communications professionals understand that every campaign is unique. With that said, that doesn’t mean we aren’t always looking for those best practices that can, in general, carry over from campaign to campaign.
The Case for Behavioral Insights in Public Affairs
VOX Behavioral Insights helps clients: identify their audiences, understand who they are and the narratives driving their engagement, and positively influence and what they think and do.
ChatGPT: Responsibly Eliminate the Blank Page
An early lesson on how to responsibly use ChatGPT for those of us in comms.
Giving Voice to Millions of Consumers
Following the Great Recession, the consumer finance industry faced new regulatory and legislative threats.
Mobilizing Event Attendees to Action for Charles Schwab
Charles Schwab’s annual, invite-only IMPACT conference brings together thousands of investment advisors. In November 2013, attendees gathered in Washington DC to discuss investment best practices and industry issues.
Putting Indianapolis on the Map as a Talent Hub
Indianapolis needed talented leaders to help transform its struggling K-12 education system. That’s why nonprofit The Mind Trust has pushed to draw the best and brightest talent to the city to help develop great schools so that every student has the opportunity to receive an excellent education.
Establishing a Global Payments Brand as a Security Leader
Early in 2015, the payments industry was at a crossroads. Major changes were coming later in the year that would impact how consumers made point of sale purchases, and these changes faced opposition from a wide range of detractors.
Helping a High Profile Tech Company Navigate a Data Breach
In 2014, a Silicon Valley-based digital communications company contacted VOX on a Sunday afternoon after discovering a long-standing data compromise on their network.
Mobilizing Teachers, Parents and Stakeholders to Support Assessment
The Partnership for Assessment of Readiness for College and Careers (PARCC) consortium, made up of 12 states and the District of Columbia, developed an assessment to measure student progress toward meeting new state learning standards, known as Common Core.
Meet Today’s Student: Educating Policymakers about the Needs of Higher Ed Students
When we think “college students”, most of us envision 18- to-21- year-olds who are fresh out of high school. Increasingly, this idea falls short. Students today are more diverse than ever – and they are struggling to graduate.
